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SHOP NOW The R+Co Collection defines luxury in haircare
and includes unique, functional products that
are one-of-a-kind true category killers. R+Co
products make it easy for you to replicate
salon quality looks at home.
PRODUCTS FOR THE HAIR-
OBSESSED, CREATED
BY ICONIC HAIRDRESSERS
SHOP NOW An innovative Swedish brand aiming to communicate it's concept
of natural beauty around the world. Natural beauty is what guides
everything REF does, in the sense of simplicity, sustainability and
quality that drives the brand, and in terms of embracing the world's
diverse people, cultures and ethnic backgrounds.
REF An innovative Swedish brand aiming to communicate
it's concept of natural beauty around the world. Natural
beauty is what guides everything REF does, in the sense
of simplicity, sustainability and quality that drives the
brand, and in terms of embracing the world's diverse
people, cultures and ethnic backgrounds.
An innovative Swedish brand aiming to communicate
it's concept of natural beauty around the world. Natural
beauty is what guides everything REF does, in the sense
of simplicity, sustainability and quality that drives the
brand, and in terms of embracing the world's diverse
people, cultures and ethnic backgrounds.
SHOP NOW All Products are Formulated
without Parabens Sulfates (SLS or SLES),
Mineral Oil & Petrolatum.
Experience the luxury of
natural beauty.
REF's priority is to exceed your expectations, while providing
products that are as safe as they are efficacious. They seek
to be a propulsive part of a responsible world, and to do their
part to contribute to a sustainable future. All of their products
are 100% sulphate and paraben free, using a mix of natural
and organic ingredients combined with the latest technology
to create high-quality products that deliver exceptional results
allowing you to look and feel your best.
Experience the luxury of
natural beauty.
REF's priority is to exceed your expectations, while
providing products that are as safe as they are
efficacious. They seek to be a propulsive part of a
responsible world, and to do their part to contribute
to a sustainable future. All of their products are 100%
sulphate and paraben free, using a mix of natural and
organic ingredients combined with the latest technology
to create high-quality products that deliver exceptional
results allowing you to look and feel your best.
Experience the luxury of
natural beauty.
REF's priority is to exceed your expectations, while
providing products that are as safe as they are
efficacious. They seek to be a propulsive part of a
responsible world, and to do their part to contribute
to a sustainable future. All of their products are 100%
sulphate and paraben free, using a mix of natural and
organic ingredients combined with the latest technology
to create high-quality products that deliver exceptional
results allowing you to look and feel your best.
SHOP NOW REF's aim is to have a concise inventory of select products.
They purposefully limit their product line offering a single,
highly effective solution for each need. The product names
and their respective functions are easy to interpret, making
the task of selection simple and succinct.
The beauty of
simplicity.
The beauty of simplicity. REF's aim is to have a concise inventory of select
products. They purposefully limit their product
line offering a single, highly effective solution for
each need. The product names and their
respective functions are easy to interpret, making
the task of selection simple and succinct.

Featured Products

ILLUMINATE
COLOUR SHAMPOO
$38.50

Color enhancing nutrients help
to revitalize & preserve while
producing luminescent shine.

550 POMADE
STRONG HOLD POMADE
$28.00

Long lasting strong hold, high
shine pomade for a classic sleek look.

435 MOUSSE
VOLUMIZING MOUSSE
$27.00

Non sticky mousse that adds body
and volume while providing long
lasting hold.

545 HOLD & SHINE
TEXTURIZING SPRAY
$30.00

Humidity resistant texturizing spray
that allows for quick styling, giving
maximum control and high shine.

215 THICKENING SPRAY
VOLUMIZING SPRAY
$32.00

Nourishing volume spray for
a quick boost of texture
and fullness.

345 MOUSSE
FIBER MOUSSE
$29.00

Smooth mousse with bodifying fibers
that makes the hair feel thicker and
fuller by adding volume and texture.

ROOT CONCEALER
BROWN CONCEALER
$36.00

Spray to cover grey root
growth, temporarily with just
one quick spray.

WONDER OIL
SMOOTHING + STRENGTHENING OIL
$28.00

A cocktail of nourishing oils
and proteins strengthen and replenish
hair while providing illuminating
shine and softness.

Shop REF Stockholm

Cleansing and Conditioning
Styling
Men's
Root Concealer

SHOP NOW REF is committed to beautiful hair colour. They have customized
a Colour Preserve System for all of their styling and hair care
products. These hand selected natural ingredients are derived
from sunflower seed oil combined with a cutting edge anti-fade
system.

This infusion works as a natural full spectrum UV-filter preserving
hair colour for long lasting illuminating colour reflection and shine.
Colour Preserve System Colour Preserve
System
REF is committed to beautiful hair colour. They
have customized a Colour Preserve System for
all of their styling and hair care products. These
hand selected natural ingredients are derived
from sunflower seed oil combined with a
cutting edge anti-fade system.
This infusion works as a natural full spectrum
UV-filter preserving hair colour for long lasting
illuminating colour reflection and shine.
SHOP NOW The key to Natural Beauty in hair is strength. Protein is one of the best
nutrients you can provide your hair as it serves to both strengthen and
nourish, while also providing protection and enhancing hair's structure

Quinoa Protein offers the widest range of essential amino acids and
is often called the "keratin of nature". It assists in repair, protection,
shine and conditioning. Because of this Strengthening Quinoa Protein
is in all of REF's products. The result is healthy, lustrous hair that shines.
Strengthening Quinoa Protein
Strengthening Quinoa Protein
Strengthening Quinoa
Protein
The key to Natural Beauty in hair is strength.
Protein is one of the best nutrients you can
provide your hair as it serves to both
strengthen and nourish, while also
providing protection and enhancing
hair's structure.
Quinoa Protein offers the widest
range of essential amino acids and
is often called the "keratin of nature".
It assists in repair, protection, shine
and conditioning. Because of this
Strengthening Quinoa Protein
is in all of REF's products. The result is
healthy, lustrous hair that shines.
SHOP NOW REF delivers extraordinary results with simplicity through it's Unique
Number System, which is included on all of it's styling products. It
easily defines the level of Hold, Shine and Volume. Do you need Hold,
Shine or Volume, and in what combination? The system makes it
easy for consumers to choose the right product to meet their needs,
while the products themselves enhance the ease of recreating salon
quality looks. The code is located in the top left corner of all REF
styling products.
Unique Number System Unique Number
System
REF delivers extraordinary results with simplicity
through it's Unique Number System, which it
on all of it's styling products. It easily defines
the level of Hold, Shine and Volume. Do you
need Hold Shine or Volume, and in what
combination? The system makes it easy for
consumers to choose the right product to
meet their needs, while the products
themselves enhance the ease of recreating
salon quality looks at home. The code is
located in the top left corner of all REF
styling products.
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